Changing Retail. Forever
After creating a best-in-class point of sale solution, Xenia need to step up their web presence to visually match the new technology. Working with the Director of Strategy I helped create graphics and develop the front-end layout.
design, development, user experience
The Southern Web team provided the information architecture and initial research for the project.
Based on that research I wireframed the layouts for the defined templates.
After wireframe approved, I designed out the templates based on a 1170px grid including designs for both tablet and phone designs for the homepage. Because the only branding element provided was a new logo, I added certain elements that could be included throughout other brand experiences. .